Since the reduction in interest rates of home loans people have started planning for buying their dream house. Banks have also started giving loans for buying house however the banks are now planning to emphasize on home loans which are below Rs 25 lakh.
The bankers are expecting an increase in the demand for small ticket home loans; therefore they are taking steps to persuade the customers with speedy procedures and attractive offers.
“There is a 75 basis point reduction in the interest rates on home loans. This will drive demand,” Mr R.S. Reddy, Chairman and Managing Director, Andhra Bank, told Business Line.
He informed that the bank main focus will be on home loans between Rs 10 lakh and 15 lakh as it would “definitely help profitability”.
Ms Renu Challu, Managing Director, State Bank of
“Definitely, there will be a big push. SBH will also push home loans below Rs 20 lakh and 25 lakh aggressively. It is a priority sector for us,” she said.
Many other banks are also making housing loans as a priority.
“To regain the momentum, there should be a little effort from the builders’ lobby as well. They had taken the prices to unaffordable levels which should be brought down,” Mr Reddy said.
He added there is news that some builders are offering special discounts and bringing down the prices in order to push up the demand.
On the other hand the builders are happy with renewed home loan rates of banks. “The coming down of home loan rates will be beneficial for the end-users in buying properties at a better price. The developers will also be benefited as it will reduce lending cost,” said a spokesperson of real estate major DLF.
“DLF has increased its focus on mid-income housing and is already working on thin margins of 35 per cent which rules out price reductions. However, our offerings targeting mid-income groups are going to be well within the reach of consumers,” he added.
As per RBI data, the loan growth in the housing sector had slowed down slightly in the second quarter of the current fiscal year. But grew at about 14 per cent (Rs 32,792 crore) up to